Build a comment-to-DM funnel with Hermes Agent

A "comment GUIDE" reel needs three things: a rule for new comments, a public reply so the comment section looks answered, and a sweep for the people who commented before the rule was live. Hermes Agent sets up all three through the CueEditio MCP in one conversation.

For Instagram professional accounts · Updated October 2026

One-time setup in Hermes Agent

Paste this to Hermes Agent
Read https://www.cueedit.io/agent.md and set up CueEditio for me. Use my email: you@example.com
Or add it yourself
hermes mcp add cueedit --url https://www.cueedit.io/api/mcp/mcp --auth oauth
  1. 1.Paste the line above to Hermes. It signs up with an email code and gives you one link.
  2. 2.Open the link, check the email shown, and approve Instagram.
  3. 3.Ask Hermes for your Instagram accounts.

Ask Hermes Agent

You

Run the GUIDE funnel on tonight’s reel with the follow gate. Catch up anyone who commented early.

Hermes Agent

Rule ready: GUIDE, follow required, public reply on. 5 early GUIDE comments to catch up with a DM. Create the rule and send the 5?

Example conversation. Post names and counts will be your own.

The CueEditio tools that run

  • list_postsFinds the reel that asks people to comment.
  • create_autodm_ruleKeyword rule with require_follow (asks people to follow before the guide arrives) and comment_replies for the public "sent" reply.
  • list_commentsFinds people who already commented the keyword, with dm_eligible for the 7-day window.
  • send_dmSends the guide to those earlier commenters, one DM per comment.
  • reply_to_commentLeaves the public reply under the earlier comments too.

How it works

  1. 1.Post the reel

    Your caption says "comment GUIDE". The link can be a page, a PDF or a calendar.

  2. 2.Ask Hermes Agent to wire it

    Keyword, guide link, whether to require a follow, and the public reply text.

  3. 3.Catch up

    Hermes Agent DMs everyone who commented before the rule existed, if the comment is under 7 days old.

  4. 4.Check later

    Ask "how many GUIDE comments are still unhandled?" any time to see what is left.

Hermes keeps memory between sessions, so tell it your DM links and reply style once. It still shows each DM or reply before sending.

Limits to know

  • Instagram only lets a business DM someone who commented, as a private reply to that comment. The agent cannot cold-DM people who never commented.
  • One DM per comment. A second send to the same comment returns already_dmed unless you tell the agent to force it.
  • The comment must be 7 days old or newer. Older comments come back with dm_eligible false.
  • At most 600 DMs and 600 public replies per hour per account, below Meta’s ceiling of 750.
  • Reading posts, comments and rules works on the free plan. Sending replies, DMs and creating rules needs CueEditio Pro ($6 or ₹459 a month).

Questions

With require_follow on, the first DM asks the commenter to follow and tap a button. CueEditio checks the follow and then sends the guide. People who already follow get the guide straight away.

Rules only react to new comments. Hermes Agent handles the earlier ones by listing comments on the reel and DMing each match with send_dm, as long as the comment is 7 days old or newer.

Yes. Each rule can target specific posts by id. Ask Hermes Agent for a GUIDE rule on one reel and a PRICE rule on another.

Yes. The DM is plain text up to 1,000 characters, and links are allowed.

Add it with hermes mcp add and the URL. CueEditio is a remote server, so there is nothing to install locally.

Connect CueEditio to Hermes Agent

Create an account, connect your Instagram professional account, then add the MCP server above. Reading comments is free; sending replies and DMs needs Pro.

Create a free accountSee pricing

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